Alice 102.1 FM and Blue Bell Ice Cream team up with Price Chopper in Olathe  for a one-day turkey drive to assist needy families throughout the metro this Thanksgiving

OLATHE, Kan. – Alice 102.1 is throwing a one-day turkey drive called Save Thanksgiving as a way to help feed thousands of needy families in Kansas City this holiday. And to sweeten the deal for the donors, Blue Bell Ice Cream will give a pint of ice cream to anyone who donates a turkey to the Alice 102 – Salvation Army Save Thanksgiving Turkey Drive.

The one-day event will run from 6 a.m. to 6 p.m. on Monday, Nov. 25 at the Price Chopper at 175 N. Parker in Olathe. For more information, please visit the radio station’s website at www.alice102.com.

Donors may do their holiday shopping, select the turkey and make the donation following checkout to receive their ice cream at the Save Thanksgiving tables set up at the front of the store. A selection of ice cream flavors from which to choose will be available in a freezer at the front of the store.

“This has been a very special event for me personally,” said Bryan Truta, morning show DJ and founder of Save Thanksgiving. “We’re proud to be able to get out into the community and help those who are less fortunate in a fun and enthusiastic way.”

Last year, the station collected 226 turkeys as well as almost $1,000 in cash to help “Save Thanksgiving” for local families who otherwise might go without. In addition to the ice cream, donors may register to win other prizes from Alice 102.1 including a trip to Las Vegas and tickets to local concerts and shows. Look for signage or the Blue Bell Ice Cream truck and the Salvation Army truck parked at the front of the grocery store.

About The Salvation Army:

The Salvation Army, an evangelical part of the universal Christian church, has been supporting those in need in His name without discrimination since 1865. Nearly 30 million Americans receive assistance from The Salvation Army each year through the broadest array of social services that range from providing food for the hungry, relief for disaster victims, assistance for the disabled, outreach to the elderly and ill, clothing and shelter to the homeless and opportunities for underprivileged children. About 82 cents of every dollar raised is used to support those services in nearly 5,000 communities nationwide. For more information, go to www.salvationarmyusa.org.

About Blue Bell Ice Cream

Blue Bell Ice Cream is the third bestselling ice cream in the country although it is only available in 24 states, including Kansas and Missouri. The ice cream has attracted what USA Today has called “a cult-like following” in the markets where it is sold and among transplanted Blue Bell lovers everywhere. In 2007, Blue Bell celebrated its 100th anniversary at its headquarters in Brenham, Texas, a town of about 12,000 people located 70 miles northwest of Houston.